With Toronto, and it’s rain, well behind me (or at least very much to the west of me), I felt I should write about my overall feeling of eMetrics and my thoughts of web analytics’ future. Warning: Possible CLM ahead. Read more…
Personal, Web Analytics
eMetrics
As I’m writing this post I can hear a church bell ringing from outside my hotel room. The rings, one after the other, are giving me a sense of urgency – a feeling that I have to jot down my thoughts as soon as I can before they fade slip away into the nothingness that usually accompanies a good night’s sleep. So while I can still type with some sort of eloquence, I’d like to share some of my main take-aways from the first two days at eMetrics Toronto. Read more…
Management, Web Analytics
eMetrics
Part 13 of 13 of my series on the profession of management consulting
“A consultant is someone who borrows your watch to tell you the time, and then keeps the watch”- Advertising executive Carl Ally
Criticism of management consultants is not hard to find. Criticism of the profession ranges from only stating the obvious and rehashing old analysis to only using trendy frameworks and not providing sustainable solutions. All of which, I concede, are pretty much on the money. Today, I address a few of these criticisms. Read more…
Management Consulting
13 or 13, Mana 695E